Wednesday, April 27, 2011


Hey everyone! How nice the weather is being in NYC! It was about time to start with Spring... but it seems it's going to be warmer and warmer from now on. This week I'm having a lot of work at Berkeley. It's one of these moments when a lot of things come together.  Not only from school, but I should also do things like my laundry (before it's too late), grocery shopping (I only have an expired bottle of milk and an empty pot of pasta sauce in my fridge), answering e-mails that have been waiting in my inbox for ages... etc. However, I found some time this evening to wide open my window to let the fresh air cool down my room and watch a movie. It was one of these inspiring independent movies that I love so much and I thought it would be nice to share it here.

The movie is called Outsourced. It's directed by John Jeffcoat and starred by Josh Hamilton, Ayesha Dharker and Asif Basra. That's the storyline IMDb offers: "When the call center he manages in Seattle is outsourced to India, Todd travels there to train his replacement. Housed in a new building that looks like an above-ground bunker, the call center is staffed by willing novices whom Todd trains to sound American. One star on the staff is Asha, who teaches Todd that he should learn about India, and proceeds to do just that."

I reckon I found this movie so interesting because the concept is one of the main issues I study at Berkeley. As an International Business major, I can't count how many times I've heard about outsourcing this year. Outsourcing means moving some operations of a company to a different country, usually because it's cheaper. In the case of this movie, they move the entire call center to India, where an agent is 8 times cheaper than in America. This topic is very controversial. The company is saving a lot of money by doing that, yet thousands of jobs are lost in America. Nevertheless, as seen in the movie, the products are obviously cheaper than those operated exclusively in America. It's hard to tell who wins and who loses. As well as it is to set if it's ethical to fire people here and hire people outside the country; paying a lot less, but creating new jobs in economies that need them.

The main character has to travel there to train the Indian staff. He will have to manage an office staffed with local people. The culture clash is hilarious, as well as fascinating. I blogged before about it, in my Business Communication and Public Speaking classes we talked a lot about multicultural issues.  Actually, this topic appears in pretty much all the business subjects. Since the company outsources the call center to India, communication between America and India is certainly involved. It was great to see just what we were discussing in class in the movie presented in a very funny way. The Indians need to learn about America in order to do their job well, but the managers of the company also need to learn about India, in order to motivate their employees and work more effectively.

I'm very fascinated about communication, in fact that's what I studied before I came to New York. Multicultural communication is definitely my favorite part of it and I hope I will explore this topic further. It's actually a very complex subject. Actually, as a funny note about my stupidity, I recently had a test in this topic. I was asked about strategies for effective global communication. At first I thought it would be the obvious one, learning about the culture and applying it, but then I got warned by another student who was tested before that it wasn't the obvious answer. So I started thinking and reading more and more (bad thing to do on a multiple choice test!)... and wow, this topic is huge. I ended up saying that telephone is more effective than mail, considering how slow mail would be! Turns out that there might be an error and I got that answer marked correct, which made me very happy, but speaking to my classmates I guess it's just an error and I will have it wrong... nice try José!

Nowadays we are exposed to global communication everyday. I think besides the companies studying new strategies to do it, we the consumers are also being trained to be able to understand messages coming from different parts of the world. I'm very lucky to live in New York for this matter. I can't think of a more international environment, so I can see things like that happening all the time around me. If you decide to watch the movie (it's available in Netflix), I hope you enjoy it! Let me know what you think. I also saw that after the movie, they decided to keep the storyline for a TV Show called Outsourced as well. I will have a look at it since I loved the film! Have a great week and enjoy the Spring wherever you are!


  1. At present, Indian outsourcing is a lot more about work quality when compared with all regarding the charge. Indian companies are scaling up rapidly and also have exceeded the worldwide quality requirements.

  2. Of course, you merely get the best on the subject of outsourcing to India. There are many software and IT solutions Indian enterprises could give.

  3. Outsourcing to Indian could help your company develop and create big benefits. Nevertheless, there are aspects that could impact the achievements of your outsourcing venture.